Jimmy Spencer
National Sports Voice
Résumé
References from all former employers and those within the journalism industry are available upon request.
Journalism and New Media Experience
Head of Athlete Content
UNINTERRUPTED (2015-Present)
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Senior Product Manager, Content
Staance.com (2013-2015)
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Employee No. 1 at startup Staance.com, a team that has grown to 18 in just more than one year
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Oversee all content published on Staance, manage writers, direct day-to-day and long-term planning of content
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Helping drive the roadmap of Staance.com, continuously evolving strategy to reach long-term goals
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Oversee all marketing initiatives, both internal and external across multiple platforms, to engage users and drive traffic
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Direct media partnerships and public relations efforts
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Direct and implement advertising efforts, including digital/mobile media buying
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Lead recruitment of influencers, first-time power users and motivate/coach all early contributors
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Oversee all social media efforts (Facebook page of 251k likes) and Twitter
Writer, National NBA
Sporting News (2015)
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On-camera features, live coverage, deeper profiles and longform writing
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Weekly radio appearance on both national and local radio
Writer, National NBA
Fox Sports (2013-2015)
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Commentary and analysis, daily NBA playoffs coverage
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Feature writing
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Weekly NBA power rankings
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Weekly radio appearance on national Fox Sports radio and multiple spots per week around the country
National NBA Lead Writer
Bleacher Report / Turner Sports (2013)
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Commentary and analysis, enterprise reporting, features, profiles
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Elite exposure as the NBA's Lead Writer for the No. 3 ranked sports site
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My stories garnered 5.97 million article reads in 2013
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Brought in as a leader in Bleacher Report's rebranding campaign toward more credible journalism
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Radio appearances (average 20 per week) at national (Fox Sports) and local level (KNBR-SF, Denver, Atlanta, etc.)
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TV appearances (NBA TV, CNNI)
Reporter, Golden State Warriors Beat
Comcast SportsNet Bay Area (portions of 2012-2013)
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Reporter: wrote game recaps, previews/notebooks for CSNBayArea.com
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Worked under leadership of Jen Franklin, Vice President, Digital
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Left position when recruited as National NBA Lead Writer at Turner Sports (BR)
Reporter, Sacramento Kings Beat
NBA.com, (2009-2011)
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Game stories, pregame blogs/notebooks, feature writing
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Radio appearances. In-game social media presence
Writer, Editor, Consultant
Freelance, various companies (2009-2011)
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Deadline and enterprise journalist for a variety of print and online publications in contract roles
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Interviews with high-profile athletes, politicians, newsmakers
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Social Media directing and consulting, public relations roles, editorial writing, press release writing, editing
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Clients included The Sacramento Bee, Sacramento Capitals, AOL, Perry Communications, Meridian Pacific Inc., more
Editor-in-Chief
PublicCEO.com (2009-2010)
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Founding editor of a news site dedicated to public policy at the local government level (22,000 subscribers)
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Primary writer and reporter, assigning editor for a team of freelancers
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Directed all sales and marketing efforts, including social marketing outreach through Facebook, Twitter
Media and Community Relations
The Sacramento River Cats (2007-2009)
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Writer for team publications, press releases for minor league baseball's most valuable team
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Media contact, on-air radio broadcast experience, liasion for players/coaches and front office
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Coordinated and implemented effective media relations strategies
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Organized and executed PR events, assisted in team’s marketing efforts
NFL Content Producer and Writer
NBC Sports and Olympics (2006-2007)
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Created and managed content for NBCSports.com after purchase of Sunday Night Football contract
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Reported and wrote news stories, features, Q&As, blogs, ghostwriter for Jerome Bettis, wire editing
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Skills included basic HTML, photoshop and video player knowledge
Online Sports Producer
The Sacramento Bee (2003-2006)
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Began as an editorial assistant in 2003 (some writing, agate shifts, research, calendar, etc.)
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Promoted to sports' first online sports producer in 2005 to create original content for SacBee.com
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Wrote game stories and features at the pro, college and prep levels
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Won 'Best News Story' by the California Prep Sports Writers Association in 2006
Editor-in-Chief, sports editor, assistant sports editor, writer
The State Hornet, Sacramento State Newspaper (2002-2003)
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Winner of the 2005 Sacramento Bee Journalism Scholarship
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Winner of the 2005 Sacramento Press Club Journalism Scholarship
Teaching and coaching experience
English Teacher (2011-12)
Saint Mary's College High School in Berkeley
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Full-time English teacher, literature, academic writing, grammar/punctuation
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Ability to motivate (100 percent of my students reached college-readiness scores in English)
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Highest possible achievement marks in both student and faculty evaluations
High School Basketball Coaching
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Five years as a high school basketball coach (Franklin H.S. Elk Grove, Calif.) and one year at Saint Mary's (2007-12)
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Volunteer coach at Sacramento County Juvenile Hall and Crossover League for at-risk youth (2011-2012)